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Marketing Made Easy

Newsday- December 21, 2005

Love may be in the air, really

New ways to get a date by the new year
BY JUDITH H. BERNSTEIN
STAFF WRITER

 

Excerpt:
 

Love at top speed
Speed dating's nothing new. But Jay Rosensweig comes up with ways to make it intriguing. Piggybacked onto a Mets game, a Bon Jovi concert or a bowling match, his speed-dating sessions on WeekendDating.com offer something for most interests. "I'm a bachelor myself," the Bayside resident says, and, when he decided to take a cooking class, he says he thought, "Why take it alone?"

At A la Carte Culinary in Lynbrook, he divvied up attendees into three groups, each focusing on a different course. After they cooked the meal, the whole group ate together. "There are some people who are intimidated by traditional speed dating," Rosensweig says. "This eases them in." Future sessions, most of which take place on Long Island, include a defensive- driving class - "If you're going to be bored for six hours, you might as well make some friends" - set for late January that includes a bagel breakfast and pizza for lunch, and a CPR class, where Rosensweig plans to create teams of three men and three women to work together. Prices vary, but many events are $30 to $50.

Activities are grouped by age range. In some cases, the men's ages skew older than the women's.

#End

 

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